Founder Cortex captures two things most personal brands never properly document.
Voice-matched briefs so any copywriter sounds like you from day one
100+ ad and email angles per week pulled from your real customer data — not generic ChatGPT output
Product & offer ideation based on gaps in what your audience is asking for but you're not selling yet
AI prompts trained on your brand — your team uses Claude, ChatGPT, and Gemini with your voice, your data, your frameworks baked in
Sales page and upsell copy direction your team can execute without asking you 14 questions first
Customer-data podcasts & briefs that get your team into your audience's mindset in 10 minutes each morning
"I would HIGHLY recommend Maarten for building AI tools/workflows for your business. The guy downloaded my mind and created a golden agentic workflow to help my clients create sales pages."
"Maarten is one of those rare people who just gets how to build sales funnels that work. We've done it together on multiple 7-figure projects. He's brilliant at writing copy that connects, coming up with marketing strategies that drive results, and fine-tuning funnels to maximise performance."
"My client's ad creatives were slowly fatiguing and I needed new scripts ASAP. Maarten did the research, crafted multiple scripts, and came up with new big ideas that I had never considered. The ads made from Maarten's scripts have been part of our control group for over 6 months now."
3 phases to get your team running without you hovering over every draft
Here's why Founder Cortex works: it's built on 7+ years of direct response copy I wrote for brands spending $1M+/month on ads.
VSLs. Emails. Landers. Ad scripts. For 8 and 9-figure DTC brands like 4Patriots, LifeVac, and ShopSolar.
I was CMO for Darius Lukas — a 7-figure personal brand. We launched multiple 7-figure funnels in 9 months. One hit $66k profit in 10 days.
As Chief Creative Strategist, my ads have hit 10%+ CTR and 3+ ROAS.
People pay me to come up with big ideas that print money. That's what I do.
Problem is: you can't hire me full-time.
And here's what I've seen over and over: founders like you are stuck reviewing every email, rewriting every ad, re-briefing every VA.
Why? Because nobody on your team can capture your voice or think from your customer's perspective the way you do.
It's not like it's a bad team... they just don't have access to what's inside your head.
Founder Cortex fixes that.
It captures your voice, your audience's psychology, and your direct response frameworks into a system your team can use 24/7.
Your copywriter writes emails that sound like you.
Your VA creates ads informed by real customer pain points.
Your marketers generate ideas you actually love.
While you are off-grid, 99%* disconnected from your business
(* because founders can never totally let go, right?)